Looking for Music Festival Hook Ups? Tinder has Your Back
Presenting Tinder’s “Festival Mode”
Want to know how to get more matches on Tinder? Attending a music festival is surely a great way to get them. Tinder has something new for the avid event goers that will surely make their music festival experience more enjoyable.
There is a new feature rolled out by Tinder is called Festival Mode and it will allow the users to add a badge to their profile. The badge will be of the music festival that users will be attending. The well-known hook-up app released the news right after F8 where Facebook Dating was a topic. (Coincidence?)
The users will be free to select from the “Festival Mode cards” which will make others know where the users will be heading to.
For now, music festivals in the US and in the UK are the only ones available. Users can choose from 12 festival options, such as Governors Ball, Bonnaroo Music & Arts Festival, in addition to EDC Las Vegas and Lovebox. The most interesting part is that each music festival option will open up at least three weeks prior to the event.
On the basis of the same festival attended by the users, Tinder will prioritize potential matches. This way the people will be able to meet the perfect person easily even if it means traveling from one end of the world to the other. If it will score you free lodging for those events, why not?
According to Tinder, it has been found that the download of the app increases during the music festival season. In fact, the app activity surges up than normal. For instance, during Bonnaroo last year the activity of the app increased up to 300 times.
Apart from the Festival Mode feature, Tinder will also run brand activation at certain festivals. This will include photo ops aside from the chance of winning VIP upgrades and merch.
Furthermore, Tinder launch also includes Spring Break mode for its Tinder U users. This feature helps students choose where they plan to travel for spring break. In this also they will receive a badge on their profile. The event would work as an excuse to meet the desired person.
According to Jenny Campbell, the CMO of Tinder “Tinder is a must-have app for singles attending music festivals around the world” and music festival is a good way to form new connections.
Campbell also stressed that “We consistently see a spike in Tinder use as tens of thousands of music fans come together, so we wanted to create a new experience that makes it easier to connect with other concert-goers before even setting foot on festival grounds.”