KFC Drops Iconic “Finger Lickin’ Good” Slogan Because of Coronavirus

“And the winner of the award for the most inappropriate slogan for 2020 goes to…KFC”

In response to health officials warning against touching your face to prevent the transmission of COVID-19, the world famous chicken restaurant, KFC has now decided to drop its signature “Finger Lickin’ Good” slogan. The famous fried chicken chain will be temporarily moving away from the catchy marketing phrase in its coming ads in response to the looming coronavirus pandemic.

 

The global chief marketing officer of KFC, Catherine Tan-Gillespie said, “We find ourselves in a unique situation — having an iconic slogan that doesn’t quite fit in the current environment.” According to reports, the 64-year-old tag line will pause for a while until “time is right.”

KFC has also recently released a clever ad that features the drop of its iconic “Finger Lickin’ Good” slogan below.

KFC